Based on my research on the horticultural community from Part 1, I designed the branding for a local farmers market created as a way to fight food insecurity, bring food to the community, and teach the public how to grow their own plants and foods. I designed a “toolkit” for customers of the farmers market that provides the tools and products a customer would need to be able to grow edible and/or ornamental plants at home. This piece is Part 2 in a 3 Part design process. I have included the process that led me to the design outcomes.
Student Work, 2016